LAKE SOCIETY: 559 HOMES PROPOSED
Lake Society Proposal Highlights Continued Residential Development in Greene County
A large-scale residential project west of Greensboro could eventually introduce hundreds of new homes to a part of Greene County that has seen less development attention than the Highway 44 corridor.
The Lake Society is planned for approximately 318 acres along U.S. 278/Madison Highway near Lake Oconee and the Oconee National Forest.
While the project itself has been in the planning process for several years, a proposed amendment to its preliminary plat would increase the community to 559 total residential units, making it a significant project to watch as new construction continues throughout the Lake Oconee market.
From 502 to 559 Proposed Residences
The property was approved as a Planned Unit Development (PUD) in September 2023, followed by approval of a preliminary plat for 502 units in July 2024.
More recent plans submitted to Greene County propose increasing that number to 559 residences.
The amended plans call for:
445 single-family homesites
114 multifamily townhomes and flats
Approximately 317.9 acres of total development area
Approximately 38.6% open space and common areas
If developed according to the current proposal, Lake Society would introduce a mix of housing types rather than relying exclusively on traditional single-family construction.
Development Is Expanding Beyond Highway 44
For builders and others following new construction around Lake Oconee, the project's location may be just as significant as its size.
Highway 44 has been a major focus of development activity, with new residential communities, commercial projects and infrastructure investment helping shape that corridor.
Lake Society sits west of Greensboro along U.S. 278, demonstrating that developers are also evaluating opportunities outside those more established areas of growth.
As available land, infrastructure, housing demand and development costs continue to shape new construction decisions, projects outside the area's traditional growth corridors could become an increasingly important part of Greene County's housing pipeline.
Lake Society Isn't the Only Project to Watch
Recent Greene County planning activity includes several other residential developments and new phases, including:
Hardin Ridge, Section I: 57 proposed lots across approximately 87.3 acres
Fenmoor, Section III: 9 proposed lots across approximately 13.4 acres
Pointe Royal, Phase II: 11 lots across approximately 21.4 acres
Fenmoor, Section I: 11 lots across approximately 20.6 acres
Fenmoor, Section II: 18 lots across approximately 25.1 acres
While each project is at a different stage and plans remain subject to change, the amount of activity moving through the planning process provides useful insight into the future new-construction pipeline in Greene County.
What Builders and Real Estate Professionals Should Watch
Projects like Lake Society matter beyond the number of homes being proposed.
A development of this scale can create demand for infrastructure, contractors, materials, financing and other services while adding new housing inventory to the market. The inclusion of both single-family and multifamily residences is also worth watching as developers respond to demand for different housing types throughout the Lake Oconee region.
The larger takeaway is that residential development in Greene County continues to evolve geographically and in the types of housing being planned.
At Builder Solutions Group, we follow local development activity because today's planning decisions can become tomorrow's lots, communities and new-construction opportunities.
As Lake Society and other projects move through the development process, we'll continue watching what they could mean for builders, buyers and the future housing supply around Lake Oconee.
Editor's Note: As with previous development updates shared by Builder Solutions Group, information in this article was compiled from publicly available planning records and community development sources. Proposed plans, unit counts, approvals and timelines may change as projects progress through the planning and development process.
